Today I see in the news that Google is trying to dehypnotize potential ISIS recruits by manipulating what content they see when they try to search for pro-ISIS stuff. That’s mind control. And it works.
Meanwhile, Facebook is trying to have it both ways by insisting that advertising on their platform is effective while claiming the tsunami of fake news articles about the election – which outnumbered legitimate stories – had no impact on the election. But either way, it’s mind control. Because ads work.
Mind control also takes the form of A-B testing, which is common practice for most tech companies. That involves rapidly testing up to thousands of variables for different ad variations until they know what is the most effective way to manipulate consumers. In other words, mind control. And it works.
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